As we all cheered in 2020 at midnight, no one would have guessed what was to follow, and within the space of a few weeks, the Wuhan incident erupted and shortly after, the virus named Covid-19 swept across the world. A global lockdown quickly followed, which has changed the very nature of our lives in so many ways, and with many business sectors seriously affected by the virus, we are all looking to the future, hoping to return to normal.
The Virtual World
The outbreak of Covid-19 pushed the trend for online solutions, which eliminates human contact, and millions of people worked from home, as the lockdown turned into weeks and months, and e-commerce saw a boost in revenue, as many consumers shopped online for the very first time. The trend towards online shopping was already on its way to becoming the norm, and the virus has merely brought this forward, and if you run an e-commerce platform and would like to make the most out of the surge in online shopping, check out Move Ahead Media SEO Agency, one of Australia’s leading SEO companies.
The Power of Google
As you may already be aware, Google is the number 1 search engine and with millions of online consumers using Google to source products and services, it is vital that your website is prominent when specific keywords are used in a search. This is called ‘search engine optimisation’, or SEO for short, and a leading SEO company would have the skills to greatly improve your site’s rankings, which should lead to a boost in site visitors, the first step to conversion. Here are a few tips when looking for SEO services, which is a recommended read for all entrepreneurs.
If there is a continued need for social distancing, this will drive everyone to e-commerce platforms and that means intense competition and the best solution is to engage the services of a leading SEO firm who can drive traffic to your platform, while you focus on improving the customer experience. The signs are that digital marketing will quickly become a crucial service that every business needs, and if your business had to move online due the pandemic, you could do with some professional help to create a strong online profile.
Eliminating Human Contact
As this virus spreads through contact, it makes sense to limit the number of times we are around other people, and with online shopping so easy and convenient, the vast majority of first-time buyers will continue to purchase goods online. If you are concerned about Covid-19 and would like to learn more about the virus, here is a link to the WHO website on corona virus.
The SEO industry was enjoying a boom prior to the arrival of Covid-19 and with more and more people shopping online, the demand for SEO services is set to increase. If your business is not currently using an SEO company, a Google search will help you make contact with a leading provider.